Deep End Talent Strategies

Stronger than the Current

About Us

Deep End Talent Strategies (DETS) works with companies and individuals to keep each connected to what the other side needs in today's employment relationship.

We offer career coaching and the Job Search Playbook for individuals. For businesses of all sizes, we provide full-service talent management and HR consulting. Ask us about Interview Dive, a one-of-a-kind tool to help companies hire better.

We guide organizations and leaders through the full spectrum of talent management from recruitment and on-boarding to motivation and engagement, rewards, learning and development, succession planning, and exit. DETS is a Certified Partner of the Predictive Index, the world's leading talent optimization platform. We help businesses determine if their leadership, teams, and culture are well suited and aligned to their business strategy.

Sometimes we find ourselves in the deep end of business growth, struggles, change and challenge. The deep end can be dark and frightening; we can be the light, life jackets, or even floaties. The deep end is where you have the most space to maneuver, make a splash, and create powerful ripple effects.

The current can be strong-Deep End Talent Strategies is stronger.
About UsAbout Us

Individual Career Services

Looking to Make a Career Transition?

We offer support for job seekers in a number of ways, including our Pathfinders program. Pathfinders is a four-step program specifically designed for people with 10+ years of experience considering a change.

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You're Hired! The Job Search Playbook & Online Course

Finally! Someone put it all in one place for you-end end to end set of materials to help you compete and win in today's job market. This online course includes a downloadable and printable E-Book called You're Hired! The Job Search Playbook.

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Resume & LinkedIn Masterclass

On-demand, in-depth training on resumes, cover letters, LinkedIn profiles, networking, and job searching. The Masterclass is two hours of in-depth training broken into bite-sized learning sessions.

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Personalized Resume Review

Our Pro, Shawna, will record a video reviewing your resume and send you personalized feedback and suggestions to pass the automated screeners and have a resume that can be seen by actual humans.

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Free Resume Builder

Build a free resume that is modern, crisp, professional, and will pass the automated screeners 100% of the time.

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Resume Writing & Career Services

We offer writing services for resumes, cover letters, CVs, and related career search and advancement materials. Our clients are also invited into our Facebook group for networking, sharing and learning tips, and gaining support from other job seekers.

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Strong Interest Inventory

The Strong, part of the Myers Briggs family of personality assessments, is the only tool deemed valid and reliable to link personality and motivators with possible occupations.

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HR Consulting Services



Set us as one of your favorites on your phone and don’t worry about how much each call will cost for quick HR support and advice.

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We offer services in the full employment life cycle and ensure talent strategies align to your business strategies. Some services have downloadable templates and even facilitator guides for your in-house team.

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Certified facilitators can design and lead customized training, workshops, or team development activities.

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Our HR on Demand program costs less than taking your team out to lunch yet is perceived as a rich employee benefit. Every employee and manager can call for policy interpretations or to just have a confidential resource. We compile the themes of those conversations to empower leadership to continually enhance and monitor the employee experience.

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DETS is a Certified Partner with the Predictive Index, the world's leading talent optimization platform.

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This service is a toolkit for businesses hiring employee #1 and an assessment for those already with a team. Starting at just $550, we'll conduct a 55 point assessment of your current HR and talent management processes. We'll get short, mid, and long term plans AND we write or update your Employee Handbook.

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Articles & Thought Leadership

Conduct the Perfect Pre-Screening Phone Interview

You've created a stellar job posting and have had a bevy of candidates apply for the open position at your company. Congratulations! But before you make a hiring decision, you need to interview prospective candidates. In-person interviews are a hefty investment of time and team resources, so you want to make sure the candidates you bring in are the best of the bunch.

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Think Again: Avoid the Everything and the Kitchen Sink Job Description

Many business owners and managers have no idea how to identify the knowledge, skills, abilities, and other characteristics or KSAOs for a job position. Fewer still know what they should do with that information once it is found. This article will help you understand the process of conducting a thorough review of the requirements of a job position and what to do with your findings once you have them.

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5 Red Flags in Interviewing

Every hiring manager has made a hiring mistake or two in their tenure, which is a scary proposition given that the average cost of a poor hiring decision is at least 30 percent of the individual's first year expected earnings.

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Conflict: Course Correcting vs. Clearing Conversations

In the world of conflict resolution, there are two types of conversations that can be helpful in various scenarios: clearing conversations and course-correcting conversations. One focuses on getting things out in the open, while the other is about fixing an issue.

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The Art of the 1:1 Meeting

When executed well, 1:1s have the power to boost morale, engagement, and overall productivity. Learn more.

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Capture it All: Notetaking for Interviews

Taking interview notes is one of the most essential skills for interviewers. In this lesson, we will cover everything you need to know about notetaking during interviews, including what to write and what to avoid.

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Design Your First 100 Days at Work

You just started a new job, and you are ready to knock down walls, get stuff done, and make an impact. That is a great instinct because when you are starting a new gig, the first 100 days are crucial.

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Post Pandemic Return to Office

The Re-Integration Struggle is Real The Pandemic Crisis seems to be easing and offices all over the country are inviting (and expecting) workers to return to the workplace at least in a hybrid capacity. There are several potential roadblocks to work through, but one, in particular, is catching employers off guard and causing friction within teams: the reintegration of workers who were remote with those essential workers who continued to work onsite.

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Feed·back | \ ˈfēd-ˌbak  \

Is it any wonder that we use the same word to describe constructive criticism and that ear-splitting, screeching sound that happens when a microphone gets too close to a speaker?

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Challenge vs. Overwhelm?

Sitting in a meeting the other day, I was overcome by a familiar sensation. As our teamed poured through the action plan for a new project, my heart began to race, my palms began to sweat, and anxiety started to crowd my brain. Sitting at my desk later, looking over the long list of action items on my to-do list, I took a long deep breath and asked myself a question that has become critical in maintaining a healthy outlook over the past few years. Is this a mental challenge? Or am I overwhelmed?

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Holding Up The Mirror: Employee Engagement & Morale

As a human resources consultant, I am often asked the question, “how do I engage my employees and retain top talent?” I find folks are often disappointed when I tell them that there is no silver bullet list of team building activities that will improve engagement.

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Leading Without Authority

In today’s agile business environment, leadership has become an increasingly flexible structure as projects are frequently tasked to individuals without formal titles or authority. The days of the solid-state organizational chart seem to be falling by the wayside and thus you may find yourself in a situation where you are tasked with leading a project or team without direct supervisory authority. These opportunities may leave you asking yourself how you will lead successfully in lieu of a title. Never fear, here are some real-world solutions to help you lead without authority.

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Articles for Job Seekers

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Shawna Lake


Shawna started Deep End Talent Strategies to bring over 20 years of HR experience to companies and job seekers alike with a passion for keeping both sides of the employment relationship connected to what each other needs wants in today's job market.

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Succession Planning Resources

Individual & Competency Development Plan Tools

  • 3 key tools to turn talent assessments, 9-box, and calibration discussions into meaningful actions to ensure development plans are aligned to personal and professional goals AND future organizational needs. Package includes:
  • -Competency Development Job Aid to develop the most common shortfalls: Communication, Teamwork, Strategic Thinking, and Change Management
  • -Individual Development Plan Template with suggested activities
  • -Succession Planning & Talent Assessment Follow-Up Conversation which is the Manager's script of what to say and how to say it-broken down by where someone falls on the 9-Box

Turn-Key Succession Planning Program

  • This is it-the full package that allows a facilitator or HR leader to roll out and facilitate a full succession planning program. There are five key steps:
  • 1. Environmental Scanning
  • 2. Critical Role Profile
  • 3. Individual Assessment, Calibration, 9-Box
  • 4. Messaging
  • 5. Development Action Planning
  • Get all of the tools and editable templates to add your branding. Comes with a PowerPoint to lead a group through the process and a facilitator's guide/toolkit.