Deep End Talent Strategies

Stronger than the Current

Deep End Talent Strategies (DETS) works with companies and individuals to keep each connected to what the other side needs in today's employment relationship.

We offer career coaching and the Job Search Playbook for individuals. For businesses of all sizes, we provide full-service talent management and HR consulting. Ask us about Interview Dive, a one-of-a-kind tool to help companies hire better.

We guide organizations and leaders through the full spectrum of talent management from recruitment and on-boarding to motivation and engagement, rewards, learning and development, succession planning, and exit. DETS is a Certified Partner of the Predictive Index, the world's leading talent optimization platform. We help businesses determine if their leadership, teams, and culture are well suited and aligned to their business strategy.

Sometimes we find ourselves in the deep end of business growth, struggles, change and challenge. The deep end can be dark and frightening; we can be the light, life jackets, or even floaties. The deep end is where you have the most space to maneuver, make a splash, and create powerful ripple effects.

The current can be strong-Deep End Talent Strategies is stronger.
About UsAbout Us

Looking to Make a Career Transition?

We offer support for job seekers in a number of ways, including our Pathfinders program. Pathfinders is a four-step program specifically designed for people with 10+ years of experience considering a change.

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You're Hired! The Job Search Playbook & Online Course

Finally! Someone put it all in one place for you-end end to end set of materials to help you compete and win in today's job market. This online course includes a downloadable and printable E-Book called You're Hired! The Job Search Playbook.

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Resume & LinkedIn Masterclass

On-demand, in-depth training on resumes, cover letters, LinkedIn profiles, networking, and job searching. The Masterclass is two hours of in-depth training broken into bite-sized learning sessions.

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Personalized Resume Review

Our Pro, Shawna, will record a video reviewing your resume and send you personalized feedback and suggestions to pass the automated screeners and have a resume that can be seen by actual humans.

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Free Resume Builder

Build a free resume that is modern, crisp, professional, and will pass the automated screeners 100% of the time.

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Resume Writing & Career Services

We offer writing services for resumes, cover letters, CVs, and related career search and advancement materials. Our clients are also invited into our Facebook group for networking, sharing and learning tips, and gaining support from other job seekers.

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Strong Interest Inventory

The Strong, part of the Myers Briggs family of personality assessments, is the only tool deemed valid and reliable to link personality and motivators with possible occupations.

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Set us as one of your favorites on your phone and don’t worry about how much each call will cost for quick HR support and advice.

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We offer services in the full employment life cycle and ensure talent strategies align to your business strategies. Some services have downloadable templates and even facilitator guides for your in-house team.

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Certified facilitators can design and lead customized training, workshops, or team development activities.

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Our HR on Demand program costs less than taking your team out to lunch yet is perceived as a rich employee benefit. Every employee and manager can call for policy interpretations or to just have a confidential resource. We compile the themes of those conversations to empower leadership to continually enhance and monitor the employee experience.

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DETS is a Certified Partner with the Predictive Index, the world's leading talent optimization platform.

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This service is a toolkit for businesses hiring employee #1 and an assessment for those already with a team. Starting at just $550, we'll conduct a 55 point assessment of your current HR and talent management processes. We'll get short, mid, and long term plans AND we write or update your Employee Handbook.

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Outsourcing HR: Trends and True Considerations

The current research data shows a trend that human resources outsourcing is expected to reach $43.8 billion globally by the year 2024.

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The Great Disconnect of Trust

It is sometimes necessary to track metrics for business purposes, but when and how you impose monitoring systems is important.

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Creating A Recruitment Plan: The Basics

A recruiting plan can help your organization grow by understanding the type of candidate you need, and in turn, target them with marketing and advertising campaigns

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Interview Small Talk

mall talk with a job candidate can go sideways before you know it. Knowing how to make a candidate feel comfortable by being personable while avoiding the legal pitfalls that can accompany standard "small talk" is a necessity. This blog post will cover 9 of these dangers and what you can do to avoid them.

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Year-End HR Best Practices

It is the end of the year - the most wonderful time of the year, right? Sure, and the time of year when your HR to-do list may surpass your holiday shopping list! Let us review year-end steps and best practices.

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Creating Great Remote Interviews

As the epidemic and its spin-off, the Great Resignation, continue to revolutionize the modern workplace, the ability to successfully conduct a remote interview has become an invaluable skill set.

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How to Write the Perfect Job Posting

Writing a job posting can be difficult. Of course, you want to entice potential employees, but finding qualified candidates is hard work.

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10 Ways You Can Improve Your Interviewing Practices Today

There are many ways to conduct interviews, but it all comes down to consistency and comparing candidates effectively. Do you want a specific process for each position? Or do you want a general system that can be applied universally? It's up to you-but whatever route you decide, make sure your process is clearly communicated to the entire team.

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Planning for Staffing Changes

One way that you can make transitions more manageable is by making an overall employee transition plan for your company. This article will outline the key points in the transition process and provide tips for creating a strategy for changes company wide.

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5 Tips for Writing Great Job Descriptions

Poorly written job descriptions are a considerable obstacle in finding the right candidate for your company. The problem with poorly written or misaligned job descriptions is that they will either not attract suitable candidates or only attract the wrong ones. Here are five tips to help you write a compelling and attention-grabbing job description.

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Reading The Room When You’re Not In It

Remote interviews can be challenging because you aren't in the room with your candidate and can miss out on valuable input from body language.

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Practice Makes Perfect: Setup for Successful Interviews

Interviewing is a skill that needs to be practiced and perfected. It's not enough to just know what you're going to ask the candidate; you need to practice your interview skills. This will help ensure that you are interviewing in the best manner possible. Mock interviews are an excellent way of practicing your interview skills without the risk of making a mistake or offending someone

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Create an Elevator Pitch Employers Want to Hear

An elevator pitch is a short summary used to tell about a person or organization in a quick and concise way. This is an important asset for your job search. It’s an effective way of telling a potential employer who you are, how you can contribute, and what kind of position you’re seeking. Try out these suggestions for preparing and presenting your introduction.

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The Importance of Customizing your Resume

It is essential to customize your resume for each job application. Spend less time on the market by spending a little more time actually IN the process.

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Explaining Job Loss: Be brief, Be positive

Nearly all employees will lose a job at some point. Here are strategies for speaking to the loss with confidence and poise.

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Dealing With Rejection During Your Job Search

These days, you may encounter many rejections during your job search. Take care of your personal well being and keep your hunt on track by following these tips.

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The Top 3 Ways to Find Unadvertised Job Openings

This is a generic article you can use for adding article content / subjects on your website.

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We Often Overlook Warm Connections

Usually, when you are looking for a job, you’ll ask everyone you can think of if they know of any openings. These are often referred to as your warm contact list. Your family, friends, and even acquaintances with whom you’ve had at least some personal association with belong on this list. When it comes to getting a job, it’s essential to sit down and make a list of warm contacts and update them regularly. The more people who know you are looking for a job, the better.

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The Interview Today: 4 Question Types to Expect

There are four primary types of interview questions, and we will go through sample questions for each of the first three: Introductory, Situational and Behavioral, Job Specific, and Awkward/Bad/Inappropriate. Stay tuned tomorrow for the final type, it deserves it’s own segment.

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Shawna Lake


Shawna started Deep End Talent Strategies to bring over 20 years of HR experience to companies and job seekers alike with a passion for keeping both sides of the employment relationship connected to what each other needs wants in today's job market.

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Individual & Competency Development Plan Tools

  • 3 key tools to turn talent assessments, 9-box, and calibration discussions into meaningful actions to ensure development plans are aligned to personal and professional goals AND future organizational needs. Package includes:
  • -Competency Development Job Aid to develop the most common shortfalls: Communication, Teamwork, Strategic Thinking, and Change Management
  • -Individual Development Plan Template with suggested activities
  • -Succession Planning & Talent Assessment Follow-Up Conversation which is the Manager's script of what to say and how to say it-broken down by where someone falls on the 9-Box

Turn-Key Succession Planning Program

  • This is it-the full package that allows a facilitator or HR leader to roll out and facilitate a full succession planning program. There are five key steps:
  • 1. Environmental Scanning
  • 2. Critical Role Profile
  • 3. Individual Assessment, Calibration, 9-Box
  • 4. Messaging
  • 5. Development Action Planning
  • Get all of the tools and editable templates to add your branding. Comes with a PowerPoint to lead a group through the process and a facilitator's guide/toolkit.